Recoding Diplomacy: How the Internet is Reshaping the Language of Global Communication

Section 9 In the shifting geopolitical landscape, the development of internet technologies compels us to seriously rethink traditional notions of the parameters and tools of social interaction, impacting virtually all aspects of life, including international relations. Currently, digital communication tools are influencing not only the speed, style, and content of international dialogue but are also transforming diplomatic language itself, offering new opportunities for building a positive national image and advancing state interests. Intercultural communication, perhaps for the first time, is acquiring a truly global character.